Today we are inundated with a plethora of available CMS’s that are free or relatively cheap. These CMS’s are often so powerful that they can blot out the sun. The usability and functionality of these CMS’s make them so attractive to large businesses trying to make their mark online. The thing about it is with so many options to choose from people often make the wrong choice. - Read More -
Last week I read Jonathon Colman’s “We Can Do Better Than This” post and it inspired me to think more deeply on what I want to write about on my personal blog. There are tons of subjects that I would love to cover but I believe the ones that really matter are the ones that make us think radically about our approach to SEO, and to marketing in general, and that spark creativity. These are the subjects that I get the most out of reading and that is what I want to provide.
So with this post I would like to propose a radical mentality change in the SEO community, especially for new-comers and technologists.
Time management, task management, productivity, utilities, apps, pens, paper. There are literally tons of different ways to optimize how we work in today’s society. In modern web culture we have a plethora of software and apps that can be used to make our time more efficient, but are these applications always the best thing for the job? - Read More -
Always push to re-invent the wheel. This is a view of mine that I could pull into nearly every aspect of my life from community to daily life, but as it pertains to this post I would like to keep it limited to marketing. As marketers we are known for re-inventing the wheel. Marketing practices or tactics that worked years ago do not work today because we have innovated from what we thought wasn’t broken and improved it to create an entirely new and improved system. - Read More -
Webinar Information and Backstory
Hubspot had their “Inbound marketing” webinar last week where they tried to break their world record for the largest viewer base during a single webinar that they had set the previous year with their Science of Social Media webinar. Unfortunately they fell short slightly however they raked in over 20,000 tweets in the span of an hour, a pretty impressive statistic in itself. So falling short by Hubspot’s standards seems to be equivalent to overwhelming success by anyone else’s standards. - Read More -